The Importance of Communication in Business
Managing and operating a business, department, or organizations structure is a complicated process that often involves making decisions and performing tasks that are outside of one’s area of expertise. As a Business Development Managers, I am a professional who is an expert in this field and provide advice related to the sales arena. Excellent communication skills are vital to be a successful business development manager.
Saless professionals Are Paid to Communicate
I am an adviser who is paid for my insights. I must be able to communicate my ideas to clients effectively to make their services worthwhile. Communication skills can be just as important to sales consultants as technical expertise. According to O*NET Online, an information service created by the U.S. Department of Labor, oral expression, oral comprehension and written comprehension are the three most important job skills for sales management analysts, including sales management consultants.
Breaking Down Complex Concepts
As a Sales Consultant, My accomplishments results often involve describing complex topics to people who may not have a background in those topics. I must have excellent communication skills in order to break down complex, technical ideas in a way that is useful to the layman. As a development manager, I should understand the backgrounds and knowledge of my audience to provide the most meaningful advice possible. I can’t let his message be incomprehensible, nor can I allow my delivery to seem patronizing.
Understanding Goals
I make recommendations about how companies can achieve goals and overcome problems. A solid understanding of the objectives and problems clients face is essential for my business practice to perform my job effectively. Forming such an understanding requires excellent writing and oral comprehension and the ability to ask questions to clarify points that are unclear. I should also understand what resources clients have available to make recommendations that are functionally feasible.
Avoiding Miscommunication
Communication skills also are important to business people to avoid misunderstandings. If a client misinterprets my advice, the client might make a poor decision that harms his business. As a result, the client could blame the could blame the business development manager for providing bad advice. It is my responsiblity to communicate precisely to avoid confusion.
